Curaprox CS 5460 Winter Edition
Inspired by winter daydreams, designed for everyday joy.
Frosty Smiles Ahead
Whether snowmen or sunny beaches are your winter preference, remember: play is key to adult life, too. Find joy with our Winter edition CS 5460 ultra-soft double pack of toothbrushes, designed by Slovak illustrator Hedviga Gutierrez, igniting memories of winter games and everyday delights.
Curaprox's Winter Brush
The nostalgic blend of winter joy and childhood memories is essential – each brush stroke brings a touch of winter magic to the daily routine. Our toothbrushes don't just fight plaque; they transform brushing into a delightful journey through snowy adventures and whimsical moments.
Discover Winter’s Magic in Every Brushstroke
Winter holds a unique meaning for each of us. In the northern latitudes, it’s often filled with snowy slopes and snowmen, while those closer to the equator may picture rain, gusty winds, or endless summer sunshine. For Hedviga Gutierrez, the illustrator of the 2024 Winter Edition, winter in Slovakia means snow-covered landscapes, rosy cheeks, and the invigorating chill of crisp air. Take a closer look at her design.
What was your path to becoming a designer?
I was very lucky to be born into a creative family, as my mum is a jeweller. I wanted to be an illustrator since childhood, having been influenced by the illustrations in children’s books, which always brought a completely new level of dimension to the stories. At that time, I was dreaming that I would be the one creating a new world for someone behind the mirror – just like in Alice in Wonderland.
What projects do you usually work on?
I love working on illustrated stories in picture books, since I have a passion for textures and storytelling. However, I enjoy working on any type of project really, especially if they can teach me something new. For example, I’m currently working on a project for the Slovak National Theatre, which is a challenging combination of performance art and drawings.
What inspires you?
The nuances of an ordinary day – events, everyday meetings, all the little things that happen randomly. I am trying to be percipient and observant, as inspiration is literally everywhere around us.
What are your daily rituals that you can’t imagine your day without?
Slow mornings. I sit down with my coffee and a diary and plan and write about my day. My expectations, highlights, even feelings. Then I turn on some inspiring podcast or audiobook and get to work.
What’s the idea behind your special edition of toothbrushes?
In the Winter edition, I wanted to reflect joyful memories of white winters, which many of us remember from our childhoods. Snow is a joyful playground for children’s imaginations, and games in the snow are a magical tradition – a beautiful memory for many people in Slovakia. The winter season evokes feelings of rosy cheeks and breathing in crisp, cold air. But even here, we all have different memories of winter. Some like to throw snowballs, others ice skate, ski or sledge, some build snowmen, and the braver ones ice bath.
How would you like people to think about your toothbrush?
I hope this design will brighten up everyone’s winter day, and help everyone dream of carefree playing in the snow, whether as a child or as an adult. I would be happy if the adults would, at least for a little while, escape into their childhood memories and remember the joy of these little things.
How did you choose the colours?
I was inspired by daydreaming and the aurora borealis, which shines on a neutral background with unexpected colours and contrasts. At the same time, the design is influenced by a kind of dreamy palette of colours, which brings nostalgic memories of winter games.
What was the biggest challenge of this design?
The biggest challenge was to incorporate all the joys of different winter games so that everyone can find their favourite activity or memory. Also, to hide little jokes and details in the illustrations, or in other words – create a magical fairytale.
How did your collaboration with Curaprox start?
I have worked with Curaprox Slovakia before, as a graphic designer in charge of editing illustrations of one limited edition, so I was thrilled when the creative team contacted me again and said they were interested in my work. Also, the idea that it would be my design that people could fall in love with was very exciting. I can already say that this is one of my favourite collaborations of the year.
Which Curaprox products are your favourite?
I have been using Curaprox products everyday for years and have always looked forward to the new editions and new colour combinations. I’ve been travelling a lot this past year, so I fell in love with the travel set. I also love trying new toothpaste flavours, they strongly evoke summer for me.
Artistic interpretations of our iconic CS 5460 Toothbrush.
These unique designs are the result of collaborations with local, international, upcoming and established artists. Bring joy to your oral health routine.
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